MR.MEN + LITTLE MISS OSCAR+DEHN
Melissa Scott (United Kingdom)
“Like many ‘start-up’s my business began at home, with lots of support from friends and family. I was loaned the use of a radio frequency welding machine in a friend’s factory and started manufacturing, bringing the products back to my flat, packing them and delivering out of my car! Within a year I employed three part-time staff to make the products and soon my important customer, Boots, asked me develop a gel bruise soother for kids. They’d seen a product in the US but there was nothing in the European market. We created a ‘Mr Bump’ bruise soother based on the fabulous and much loved Mr Men characters. Boots went crazy for it and after 9 months of product development and testing it hit the market. A first in Europe! 20 years later it’s still our best selling line.
The Mr Men range now includes lots of comforting products for kids – plasters, thermometer, handwarmers – and we’ve taken on other licences like Moomins for Scandinavia and Barbapapa for France. It’s such a joy to see how quickly a friendly character like Mr Happy or Mr Bump brings comfort and it’s the fast way to stop tears. As we like to say Mr Bump bruise soother isn’t just a cooling gel pack...he’s a friend!”
Brightmum currently has only the Dutch rights to the Mr Men series. Are you interested? Contact firstname.lastname@example.org